T-Mobile Dance Advert

Following on from the Natural Confectionery ads and my earlier post on Honda’s “Difficult Is Worth Doing” campaign is the above ad; Life Is For Sharing.

Filmed at Liverpool Street Station it shows a mass of people dancing along to a series of tracks coming from the PA with more ‘commuters’ soon joing in!

Again, the (supposed) spontaneity, the the unconventional feel and the wow factor really grab the audiences attention.

Bravo T-Mobile.

What’s going to be the next brand to utilise new and ever expanding creative forms of advertising?

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